Vietnam and South Korea Lead Asia-Pacific Tourism Boom in 2026
Vietnam and South Korea have defied regional trends, recording massive surges in international arrivals that far exceed pre-pandemic levels.
Vietnam and South Korea have defied regional trends, recording massive surges in international arrivals that far exceed pre-pandemic levels.
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- Due to the surge in popularity, book your flights and popular Ha Long Bay or Ninh Binh tours at least 4-6 weeks in advance to secure the best rates and availability.
According to the latest PATA Annual Tourism Monitor, Vietnam and South Korea are the standout performers in the Asia-Pacific region. While the broader region struggles with an uneven recovery, Vietnam welcomed 19.5 million visitors by October, a staggering 44.5% increase compared to 2019. This surge highlights the growing global appeal of Vietnam as a top-tier destination.
South Korea also achieved record-breaking numbers, surpassing its previous annual high of 18.94 million visitors. In contrast, the rest of the Asia-Pacific region remains 3.7% below 2019 levels. Even established hubs like Thailand have seen a slight decline, making the rapid growth in Vietnam particularly impressive for travelers seeking vibrant, trending cultural hotspots.
For international tourists, this boom means improved infrastructure and more flight options, but also busier attractions. As Vietnam continues to outshine its neighbors, the government is focusing on enhancing visitor experiences to sustain this momentum. Expect a dynamic atmosphere where traditional culture meets modern luxury, ensuring that every visit provides exceptional value and memorable adventures.
Due to the surge in popularity, book your flights and popular Ha Long Bay or Ninh Binh tours at least 4-6 weeks in advance to secure the best rates and availability.
Source reference: VnExpress International